Bajaj Allianz to sponsor safety boat for the Nehru Trophy Boat Race 2009
For the first time in the history of the most popular boat races in Kerala, a safety boat is to be introduced by a private company. This safety boat which contains all the necessary safety equipments like life jackets, first aid kits, etc. will move alongside the race participants and will be sponsored by Bajaj Allianz.
Ms. Mini Anthony
Collector, Alappuzha, said, “In the 57 years history of this race, this is the first time that a private company like Bajaj Allianz has taken this noble initiative to supplement the safety efforts towards the race. Though all the participants are expert swimmers and are as capable as a duck takes to water, we decided to have this safety measure as a matter of abundant caution to ensure a safe passage and administer instant medical aid in case of a mishap. “
The safety boat is a motorized boat and is handled by an expert who steers ahead of the teams in a separate lane. Being motorized it can reach at any point of disaster site instantly. It is equipped with life jackets, first aid kits, communication aid which helps to be in touch with the control site and other emergency centres like hospitals, nursing homes, etc..They are also well adapted in disaster management control measures like CPRs, handle any trauma related mishaps etc..
Speaking on the association to sponsor the safety boat, Akshay Mehrotra, Head- Marketing, Bajaj Allianz
Life Insurance said, “The core competence of Bajaj Allianz as a leading insurance provider is to help our customers and ensuring a carefree living i.e. jiyo befikar. The idea of a safety boat in the most popular boat race fits very well in extending this proposition. “
As the official partner for the event, Bajaj Allianz would work closely with the organizers to ensure safety messages to ensure a safe and peaceful event.
