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Bajaj Allianz Launches Invest Plus and revolutionizes the Insurance market YET AGAIN!!!

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Bajaj Allianz once again revolutionizes the life insurance industry by launching Invest Plus – a traditional plan that offers transparency and flexibility of ULIPs with minimum guaranteed investment returns, which is guaranteed at the beginning of the year itself. This is the first of its kind traditional plan that offers upfront minimum guaranteed investment returns at the beginning of each year and an guaranteed maturity value so that customers can feel protected at all times and plan their investments without any worries.


Kamesh Goyal,
Country Manager, Allianz & CEO, Bajaj Allianz Life Insurance, said, “Invest Plus offers guaranteed benefits in these uncertain times. The USP is the transparency of a ULIP product in a traditional product. The Minimum Guaranteed Investment Return works towards the benefit of the customer as he gets an upfront minimum guaranteed rate of return. This would be beneficial irrespective of market conditions as he is equally compensated by a Guaranteed Return.”


“This is the first traditional insurance plan which offers unmatched flexibilities and transparency similar to a ULIP. Flexibility of choosing life cover is another benefit offered to customers” commenting on the product Anil Singh, Head Product Development, Bajaj Allianz Life Insurance.

Minimum Guaranteed Investment Return stands for a rate of return which is declared at the beginning of each financial year itself and promises to offer the customer the same return for the year irrespective of the market scenario. Like, for the current financial year 09-10 it is 7%.

Another unique feature of Invest Plus is that it offers Guarantees like Guaranteed Maturity Value (GMV) and Guaranteed Investment Return (GIR), GIR is declared at the beginning of each financial year and GMV is equivalent to the total regular premiums paid till maturity date.

Flexibility Features:

  • Flexibility to pay additional premium when every you like- Gain upto 121% credit on Additional premium paid
  • Flexibility to decrease premiums as per choice.
  • Flexibility in choice of amount of life insurance cover

Advance Features:

  • Refund of up to 100% of cost of insurance cover paid
  • Take a loan against the policy
  • Loyalty Addition from 11th policy year onwards to enhance the accrued maturity value by an amount equivalent to 10% of each Net Premium paid.

Written by sreelakshmi

15 June, 2009 at 9:34 pm

‘Safety hai to sab hero’ with Safe Plans from Bajaj Allianz

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Bajaj Allianz Life Insurance launched its new advertisement called ‘Kungfu Pahwa’. Campaign featuring Manoj Pahwa states a simple message – ‘Safety hai to sab hero’.

This campaign introduces a new category of insurance plans called Safe Plans which include:

  • Safe Maturity plans ensure that you get a guaranteed amount at maturity and your investment is safe
  • Safe Child Education plans will enable you to plan for child education, marriage and start of life.
  • Safe Pension plans will help you better plan for income even after your retire.
  • Safe Family Health cover the entire family, self, spouse, kids, parents and in laws under a Single Plan

Speaking at this occasion Mr. Akshay Mehrotra, Head Marketing and Corporate Communication said “At Bajaj Allianz Life Insurance we help customers enhance their financial opportunity and protect them and their families from risk so that they live life to the fullest. To bring this philosophy of Safety for our customers, I will like to introduce our new advertisement campaign called ‘Kung Fu Pahwa – Safety hai to sab hero’.”