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BharatMatrimony to celebrate April 14 as Matrimony Day

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BharatMatrimony, India’s most trusted matrimony portal with over 15 million members worldwide, will celebrate April 14 as Matrimony Day – a day to promote the concept of matrimony by spreading awareness about the benefits of matrimony. The portal has been recognized by Limca Book of Records for highest number of marriages online.

While announcing this unique Matrimony Day, Murugavel Janakiraman,
Founder and CEO of BharatMatrimony, said, “We are extremely proud of the fact that we have helped millions of people find a life partner since 1997. Infact we began our journey to unite people in the eternal bond of matrimony on 14 of April. Matrimony Day encourages people to get married and experience the joys of matrimony. To share moments of togetherness – forget “I” and think “We” and “Our”. To get the young to look forward to Matrimony, rather than step into it with trepidation. Matrimony Day is the first step in our progress towards creating healthier relationships.

“We have special days to mark love, to remember our parents, and a Matrimony Day will be an apt endeavour to promote the spirit of matrimony in a country where marriages are held sacred. We are in discussions with various business associates to make this a bigger movement,” Murugavel added.

With changing times and lifestyle demands, Matrimony has become an affected institution. The sacred matrimony bond between man and woman is now seen as a threat to individual right and freedom. This special day encourages young people to give more thought to the concept of matrimony and how it will serve as the bedrock of society’s cultural fabric. To feel and understand the essence of matrimony please visit introduces Facial Search

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Now, find a life partner who resembles your favourite person including leading celebrities, India’s most trusted matrimony portal (part of Consim Info Pvt Ltd), today launched “Facial Search” – a path breaking feature based on state-of-the-art face recognition technology. Members can now upload photos of their long awaited dream person and the “Facial Search” will lead them to profiles of members with resembling facial characteristics.

The state-of-the-art face recognition technology works on the dimensions of a face, measures distances between the features, and matches it with photos on BharatMatrimony. Interestingly, one can search from the new and existing list of BharatMatrimony members for profiles with the most sought after celebrities’ facial features.

Murugavel Janakiraman, Founder & CEO, Consim Info, said: “History has shown that a face can launch a thousand ships; and we have taken that insight to launch the Facial Search on Now, our members can find a potential partner based on their preferences for facial appearance thus unlocking the wealth of information that is hidden away in photos. Not surprisingly, many members are using this to search for celebrity look-alikes.”

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